Best Times to Post to Social Media

I should be posting this to Facebook or Twitter right now instead of a blog. Why?

The Poynter Institute has just released this report showing the highest click-through days/times for Facebook, Twitter and Tumblr.  Peak time for Facebook and Twitter are right now: 2:30 p.m. on a Wednesday.

This will change how we schedule our postings. Have you seen anything different in your campaigns? Click through for neato graphs.

Bitly data shows the best times to post links to Facebook, Twitter and Tumblr

Finding Your Niche in a Social Media Explosion

It seems I can't do anything in the communications world without bumping elbows with yet another one of the billion social media tools popping up these days. In the crowded room of businesses, college departments, and organizations all screaming for your attention through their various social media, it can be hard to decide what tools are best or applicable to you and your place of work. Here's a quick article on some of the newer buzz-tools out there: the new Facebook Timeline for businesses, Pinterest, and Instagram.

What's your take on these new platforms? Do you see an opportunity to use them in your workplace?

Social media and alumni

Last week I saw a great social media presentation by Amy Phenix with Macalester College. Her team is finding creative ways to target their alumni through Facebook ads and posts. Her presentation showed how they are reaping the benefits through increased alumni interactions, awareness-building, and fundraising.

Are you reaching out to alumni online? Post tactics that you have found effective.

 

CASE V Mini-Conference "The Meaning of 'Like': Social Media and the New World Order"

How do blogging, Facebook, and other social media impact advancement?

Discover "The Meaning of 'Like': Social Media and the New World Order" at the CASE V Morning Mini-Conference Thursday, September 16.

Find out how blogging fits in with new social media. Discover how to measure activity and its impact. And, probe a case study on Facebook ads. Presenters:

• Mark Engebretson, Director of Electronic Communications at the University of Minnesota School of Public Health

• Amy Phenix, Director, Communications and Public Relations at Macalester College

• Paul Sorenson, Director of New Media and Brand Strategy at the Minnesota Medical Foundation.

Schedule:

    8-8:30 a.m. Registration and continental breakfast
    8:30-10 a.m. Panel presentation and Q&A

Events are in the Ski U Mah Room at the McNamara Alumni Center, 200 Oak St. S., Minneapolis. Registration is only $30 for CASE V members and $35 for others.

Resources for getting started in social media, from Cari Hatcher

At last week's Web 2.0 presentation, Cari Hatcher offered lots of tips for getting started with social media. Here is her list of online resources.

• Brand Awareness: It's all a 'Twitter' (PDF)
  
• "Get on Twitter" is Not a Social Media Strategy (PDF)
  
• NSO to Try Beethoven's Tweet Suite
  
• Facebook Best Practices for Nonprofit Organizations
  
• Online Communications that Don't Suck
  
• Using Facebook for Your Nonprofit
  

Thanks, Cari!