Showing posts with label copywriting. Show all posts
Showing posts with label copywriting. Show all posts

Thursday, May 2, 2013

Writing Daily

Are you, like me, sometimes overwhelmed with your daily "big picture" tasks, that you lose track of the smaller things that you should be practicing every day? Don't worry, you're not alone. As a copywriter and editor, I try to set aside X amount of minutes each day to just free-write. This is not always related to work, or personal life, or anything. It's just the practice of writing (and no, emails don't count!) that gets those juices flowing.

I recently read this article, "Why You Should Write Daily" by Leo Babuta, which outlines the importance of setting aside writing time, and also gives tips on how to do it. His top five tips?

1.) Commit to writing daily.
2.) Set aside the time.
3.) Start small.
4.) Blog.
5.) Shut down distractions.

Read the full article here, and happy writing!


Monday, March 19, 2012

Confessions of a Copyblogger Junkie

I'll admit right now that I'm a Copyblogger junkie. Writers, if you
don't follow this uber helpful copywriting blog, DO IT NOW. Seriously. Someday,
after you've been twirling in your swivel chair for 30 minutes singing "la-la-la-la-la" after hitting writer's block, you'll thank
me. Whether it's a headline that isn't packing a punch, an uncooperative blog
post, or simply a complete lack of focus due to the unseasonably warm March
weather, Copyblogger will pop up in your inbox with an incredibly insightful,
clear, and concise article to pull you out of your rut. Here are a few recent
articles that I've found incredibly valuable:





The
10-Minute Technique to Becoming a More Productive Writer
On the importance
of having a personal long-term writing vision in order to help you become more
efficient with your daily writing tasks.





3
Simple Storytelling Methods That Can Do Your Selling For You
On the power
of storytelling in sales copy, broken down into the personal story, the
historical story, and the "meet the guru" story.





8
Quick Tips for Writing Bullet Points People Actually Want to Read
  On the importance of effective, readable
bullet points in a digital, "Twitterized" world.





Enjoy, folks.